Crisis Management Checklist

This checklist is an assessment tool for those responsible for developing a crisis management plan for their company. If you are able to answer the following questions and complete the following information, you will have begun the process of developing your own customized blueprint for crisis management. Begin to gather materials into a three-ring binder as you customize the plan to your organization.

Crisis Management Checklist (16)

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Three Critically Important Steps for Success

By Stephen C. Thomas

There are many steps to success. I suppose if you listed them all there might be hundreds is you counted all the experts and all their suggestions. I think that there are three critically important steps for success. Without these three, your chances are slim!

Believe in what you want.

You have to believe that the task you want to accomplish is achievable and worthwhile. If you do not believe that what you want to do is within your ability to achieve or that it is not something that you should be wasting your time on then stop right now. You have little chance of ever being successful.

Now the goal in mind may not be something that you personally want to do, it might be something from your boss, but if you cannot find some way to believe in it, you are doomed.

If you do not believe it is something that you can ever do, if it seems unreachable, then you have little chance of reaching it. You will constantly defeat yourself with negative thinking about how no one could ever do what you have in mind to do.

Our thoughts and our beliefs are two thirds of the factors that create our realities. If we believe that something is impossible and we think it is impossible, then for us, it is impossible. Henry Ford said that whether you think you can or you can’t, you are right.

You must put action behind your belief.

I said that belief and thought were two thirds of what creates our reality. Action is the final third. You can believe something is true, something is achievable, until you are blue in the face and if you put no action toward that goal, it will most likely never happen.

Some people who are believers in the law of attraction think that all they have to do is put their order out into the universe and the cosmos, like an eternal bell boy will make it happen. Good luck! We have to work for the things we want. Even if it is something as simple as reaching out your hand to take it, you have to put out some effort.

If you believe that what you want to do is within your ability to do, then you must not only plan for how you are to accomplish this feat, you must put those plans into action. You have to put some effort into getting where you want to be. You have to have some backbone, not just a wishbone.

Self Discipline

The last thing you need is self discipline. You have to be strong enough to take the action needed. You have to be able to face the small failures, and yes there will be some, and go on. You have to be able to be strong enough to work past the obstacles that you will meet. Think about it! Have you ever done anything that did not have a few hurdles to jump over?

This discipline might be in a schedule that you refuse to miss or a plan or task that must be carried out before you sleep. It might be the routine of saying over and over to yourself what it is you want to do and how you will not let anything stop you. Without self discipline, you will crumble at the first sign of difficulty. Strengthen your resolve to see the task done!

There you have it! The three critically important steps to success in anything you want to do are belief, action and self discipline!

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Restaurant & Catering Super Summit January 13, 2010

Veteran Restaurant Owner Reveals His Tested Multi-Million Dollar Generating Road-Map To Success So You Can..

Double Your Restaurant & Catering Profits

…even in the toughest economic times.

The trauma in the economy isn’t anywhere near over, in fact, it might turn even uglier, and if you just mush on doing the same things, the same way, in the same business, you’re slaughter waiting to happen. NOW is THE time for new, better opportunity and very bold action.

I am writing this the day after one of my, intense meetings with 20 top Restaurant Owners from all over the country. I am up at the computer at the unconscionable hour of 5:40 A.M. even after a long day working with this elite group from 7:00 A.M. until 9:00 P.M. ….I woke up 2 hours ahead of the alarm clock….with what I wanted to say to you absolutely clear in my head.

PLEASE give this somewhat lengthy letter your attention and full consideration…your prosperity DEPENDS on it

Life-Changing Money Makers Revealed Through 7 Building Blocks …

Dear Fellow Restaurant Owners and Catering Professionals,

Making a nice chunk of change during the busy season is typical for restaurant owners. And increasing those huge profits during that time sure goes a long way to keeping a smile on your face ‘til the next season. But, having an opportunity to make

Life-Changing Money with little to No “Busy Season” Stress only comes to those who know … the SECRETS of Real Restaurant & Catering Success!

I have done the research. I own three restaurant brands, I operate restaurants and two catering companies today. I am on the board of directors for the North Carolina Restaurant & Lodging Association and I have personally consulted with hundreds of restaurant owners. I have over 2,136 Members in my Restaurant Success System. If anyone knows and understands the major problems restaurant owners deal with year in and year out, it’s me.

Even better yet …

I have the answers to the most common problems that restaurant & catering company owners face, and I’ll reveal the top 7 during this ONE FULL-DAY SEMINAR

… these 7 simple Secrets Will Change Your Life Forever!

Be a part of the elite few (Only 97 Spots Available) that will be allowed in this closed door tell all summit. This is for those owners and professionals that understand the true value of this don’t miss opportunity and want to make 2010 the best year ever!

You can’t afford to miss this!

I have been in the restaurant and catering business since I was 13 years old. This whole Restaurant Super Summit is my way of giving back and saying THANK YOU and showing my appreciation, to our industry for the support I have received over the years. I think this is the best platform to share the knowledge that I have learned through my investment of hundreds of thousands of dollars through the school of hard knocks and Real Life OJT as an Owner. I know you can relate.

And for me, the best way I know how to say “thanks” is to give you what you want most. And for the majority of Restaurant Owners, that is …

MORE MONEY-MAKING STRATEGIES TO TAKE YOUR RESTAURANT BUSINESS TO THE NEXT LEVEL, REDUCING YOUR STRESS AND HEADACHES AT THE SAME TIME!

So I’ve created a jam-packed, full-day intensive Seminar, “Restaurant & Catering Super Summit—How to Double Your Profits … Even in the Toughest Economic Times!”

I am holding nothing back.
I promise you, it will change your life too!

I will spill the beans about this successful restaurant & catering profit system – unconventional as it may be – so you can start making way more MONEY, take more TIME OFF, and have way more FUN running your restaurant or catering operation!

register-now

Let me give you a few examples of what you’ll take away from my Super Summit Event:

1. How to get your hands on the EASIEST MONEY in your restaurant and catering business sitting right under your nose!

2. The most important data you must collect and why.[Your business is dead without this info]

3. Common Thinking About Customers Within Our Industry That’s COMPLETELY WRONG! [How to change your mindset or it’ll cost you a fortune.]

4. How to make sure your Website Doesn’t SUCK!

5. How to get your systems in place so you can simply and easily handle double your current volume.

6. MEGA MISTAKE: If more owners fixed this one brain-dead, easy problem in their customer list, their profits … …would increase by 50% or more!

7. The secret to using profitable promotions you can put on autopilot.

8. How to hire and retain a superstar staff.

9. How to avoid the big mistake that costs restaurant owners thousands of dollars a year.

10. How to transform your
restaurant from Chaos
to a Cash Machine.

11. Two ways to get people to flock to your business that cost you nothing.


12. How to build and dramatically increase your catering and takeout business.

13. What to do if you don’t have a current customer list and how to develop one overnight.

14. How to get truly FREE Advertising.

15. How to beat the cheapest price restaurants & avoid price competition altogether.

16. How to lock a titanium cage around YOUR customers so your competitors can’t steal them and to make sure they keep coming back.

17. How to double the profits on your existing customers.

18. How to use Social Media Marketing (twitter, Facebook, etc) so you have a line out the door during your slow times and get your guests begging to do business with you!

19. Why boring, traditional advertising is a waste, how to avoid using it forever and how to quit being a victim of advertising sales reps.

20. How to dramatically increase the value of your entire business!

Plus much, much more!

MY COMPLETELY RISK FREE GUARANTEE:

If, in the first 3 hours, what I share with you is not worth 10 times the value you pay or you honestly believe you’ve made a mistake and that you don’t belong here or you are otherwise disappointed, you need only say so to receive a FULL 100% fee REFUND,

PLUS up to $50 toward your documented travel.

PLUS… I know things can happen so I have it set up so you can even get 100% refund on Cancellations 12+ Days before the SUMMIT.

Why would I make a guarantee like this?

Simple – You are going to love it and secretly you will think that I don’t even charge enough. Just so you know I want you to feel that way

You have nothing to lose!

register-now

I got an email from a Restaurant Owner, Izzy Schachner, Multi Unit
Owner in Cleveland Ohio. Listen to what he said,

“My business was outright failing! Sales were down every year.

Jonathan was literally the breath that brought me back from the dead. He put me back in the right frame of mind by refocusing my short and long term agendas. The materials I received helped me reorient my thinking I never XXXXXXXX in 12 years. Now that I am I feel so much more connected to my customers, and they feel the same. The marketing pieces that I use include XXXXXXXXX. With Jonathan’s help, I have been able to lay down a solid foundation
that has, so far, lead to 10% increase, but will grow even more in the next 6 months.”

Izzy Schachner
Multi Unit Operator
~Izzy;s Lunch Box
~David’s Deli
~Cleveland Corporate Catering
Cleveland, OH

“Since beginning work with RSS, we have seen a steady increase in daily revenues and a marked increase in the public’s awareness of our establishment.”

Jonathan’s coaching has injected a positive, experienced voice into our marketing planning. His ongoing interest and frequent follow-up make the RSS program a key part of our growth strategy.

We have implemented strategies relative to XXXXXXXXXXXXXXXXXXXX. These components of RSS are what Jonathan refers to as ’softballs’, meaning easy to implement initiatives that provide quick results. By engaging these softball strategies, we have seen an immediate uptick in sales and customer count.”

Jarrod Davis

Acadia Northstar,
Rutherfordton NC

The XXXXXs represent some of the Killer Top Secret Strategies, I will
only share with those who attend on January 13th ~Jonathan

I have assembled the best team ever of top performers that will share the stage with me, all are ready to reveal the secrets to Make You Real Money in the Restaurant Business


Guest Speaker
Jay Henderson

Don’t Make These Hiring Mistakes…

It Could Cost You Everything!

This Man Knows How To See Into The Soul <br>of a Potential Hire</p> <p>- Want to know how he does it?

This Man Knows How To See Into The Soul of a Potential Hire - Want to know how he does it?

Jay Henderson, the founder of Hiring ROI, has a passion for coaching hisclients on leadership, management, sales development and hiring high performers, based on the Hiring MRI. I have been in the room countless times to hear Jay speak and he is truly a Master. He is going to blow everyone’s mind when he discusses:

How to avoid the 7 hiring mistakes that can easily allow the wrong people in your business.

Instead of taking hiring too lightly, beware of these seven hiring mistakes!

Jay began his corporate training career with the Covey Leadership Center, helping to launch Dr. Covey’s best selling book, First Things First.

He has helped many organizations implement Covey Leadership Training.He also is a certified instructor of Dr. Covey’s three nationally recognized programs:Principle Centered Leadership, 7 Habits of Highly Effective People, and First Things First.While Jay has studied with other specialists in areas of Organizational and Human Performance, he is most proud of his work with the science of Axiometrics.

If you don’t know what Axiometrics Jay is going to blow your mind with what he can tell you about the people that work for you today and he will also teach you the secrets of only hiring superstars from this moment forward.

Guest Speaker
Cynthia Richards

How To Successfully Use Twitter, Facebook, Blogs, And Other Online Social Media For Practical, Profitable Purposes

Cynthia is one of those few who really know – from actual experience – how to make all this free media pay. It is mandatory that you discover how to effectively leverage this new form of word-of-mouth marketing..

Cynthia is going to show you exactly how to take advantage of all the low cost and even NO-cost ways of reaching out to new customers, more frequently communicating with present customers, and getting prospects and customers involved in dialogue and interaction rather than just static, “push” selling by you.

If you are serious about succeeding, about high income, about longevity in the restaurant industry, this special session I’ve asked Cynthia to put together for you is NOT A LUXURY; IT IS NECESSITY!

Do you know how to use Social Media as marketing media without running afoul and wasting your valuable time - I do and I will show you How you can do it in as little as 10 Minutes a day

Do you know how to use Social Media as marketing media without running afoul and wasting your valuable time? - I do and I will show you How you can do it in as little as 10 Minutes a day at the Super Summit!

Guest Speaker
Teddy Garcia

I am coming to the Super Summit specifically
“To Make Sure Your Website Doesn’t Suck”

Besides the 9 Secrets I am going to share with you, I am also going to review with those lucky enough to get a seat at this event "The 5 Must Have Website Components", without them you should pull your site off the internet right now - It may be doing you more damage than good!

Besides the 9 Secrets I am going to share with you, I am also going to review with those lucky enough to get a seat at this event "The 5 Must Have Website Components", without them you should pull your site off the internet right now - It may be doing you more damage than good!

Teddy Garcia, Founder of Cybermedia Marketing and GearedLocal.com. Teddy is a true Internet Marketing Master and has been building websites and helping small business owners generate more business online since 1996. He manages huge online marketing campaigns with 900 moving parts at any one given time for some of the world’s top internet marketing “guru’s”. His specialty is helping business owners bridge the gap between their marketing goals and the technical challenges they face when implementing them. The former owner of a local offline business (a bicycle store), Teddy understands the challenges faced by using traditional media such as yellow pages and newspapers to drive people into your business and will be showing you a easier, quicker, more effective, and more accountable way to achieve amazing results using online media.

The 9 Secrets to Marketing Your Restaurant or Catering Company Online”

How To Quickly & Easily Get More
Local Customers & Increase Your Profits.

Teddy will provide some simple actions you can implement right away to see some immediate improvement in your local search engine rankings.

Find out why Teddy will tell you to – “Stop Wasting Money on the Yellow Pages.”He will reveal the secrets of how to get tons of customers call you, walk into your business or provide you with their contact information so you can develop a relationship with them.

outrageous_Bonuses

In addition to this Packed Day long Super Summit, Every Participant receives, included as part of their registration, a Restaurant Success Tool Kit Valued
at easily over $600!!!!!!!

  • Workbooks for ALL 7 Secrets Revealed – every single session ($59 per session*7= $413 )
  • One Month FREE – Inner Circle – Online Membership ($47 Value Free), after your month you can choose to stay at that same low rate without any registration cost, you can cancel anytime.
  • Complete Restaurant Success Assessment Package – CD and Workbook outlining 101 Key Restaurant Success points ($99)
  • Special Report: How To Explode Your Catering Through A High Profit Targeted Niche – Doctors Offices & Pharmaceutical Reps – PRICELESS

Super Bonus

Super Bonus: ONLY AVAILABLE TO THOSE THAT SIGN UP BY DECEMBER 15th. Everyone that registers before December 15th will also get my Goal Setting Workshop, where we will actually work together and develop your goals for 2010 – You will have written goals and a plan for how to achieve them, before your competitors even have time to make News Year Resolution.
…the bonuses alone are worth coming to this AMAZING EVENT!

Single person Registration

for this event is ONLY $199

You may bring guests from your company for only $69 per person

NCRLA ADDED BONUS
I am coming out a day early, Tuesday January 12th, to host a special program in conjunction with the general meeting~ FREE to All NCRLA Members

This special session is titled
Catering: “Today’s Hottest Trend to Improve Your Profits”

I am going to speak on how to break into catering BIG TIME! If you have never catered before or have been doing it for years I guarantee that the strategies I share in this bonus session will definitely SKYROCKET you Income and Profits for many years to come!

Non NCRLA members may attend this special session for a $49
it will be added to your Super Summit registration.

register-now

creditcards

But Wait there is even more…

Summit Activities

EXTRAORDINARY NETWORKING with Restaurant Owners and Catering Professionals both local and from all parts of the country. Our peers…welcoming and generous with their time and conversation with ‘first-timers’….renewing friendships….this is THE fraternity of Food People!

EXPERTS’ EXHIBIT HALL where you can meet the vendors and experts that I and many Restaurant Success System Members rely on, find solutions to your particular needs, the right people to help you get things done, and new opportunities and moneymaking tools you never knew existed!

Q&A Hot Seat Session – a golden opportunity to pose your questions and get answers just as if you had unfettered access to Jonathan and his panel of experts for private consulting.

DOOR PRIZES will be given away all through out the day, including books, Strategy Manuals, Gift Vouchers and even CASH MONEY!

This is hands down the don’t miss event of the year. This is the only event of it’s kind and it would be a crying shame if you missed it and if you had to struggle unnecessarily any longer than you have to.

Time is running out and space is limited so I encourage you to take action and sign up TODAY!

Success comes to those who
Take A-C-T-I-O-N!

I look forward to seeing you in Charlotte!

Respectfully yours,

jm

Jonathan Munsell

Founder & Creator
Restaurant Success System
Restaurant Success Monthly

PS: Again, I can not stress enough how You can’t afford to miss this! For $199 or less you get the most packed One Day Life Changing Money Making Immersion Training on the Planet and I am even throwing in over $600 in bonuses that will make you countless thousands of dollars, immediately! “That’s the Icing on the Cake”!

PSS: Don’t Forget I am really tight on seats for this event and it won’t surprise me one bit if it sells out completely before Christmas – So don’t waste another second, register today! (Do it before your competitor steals your seat and then after the Super Summit steals all your guests with what he/she learned)

PSSS: Don’t Forget I have extended you MY COMPLETELY RISK FREE GUARANTEE: If, in the first 3 hours, what I share with you is not worth 10 times the value you pay or you honestly believe you’ve made a mistake and that you don’t belong here or you are otherwise disappointed, you need only say so to receive a FULL 100% fee REFUND, PLUS up to $50 toward your documented travel. You really do have have nothing to lose and tons to gain!
PLUS… I know things can happen so I have it set up so you can even get 100% refund on Cancellations 12+ Days before the SUMMIT.

Single person Registration

for this event is ONLY $199

You may bring guests from your company for only $69 per person

You get the most packed One Day Life Changing Money Making Immersion Training on the Planet and I am even throwing in over $600 in bonuses that will make you countless thousands of dollars, immediately!

NCRLA and RSS Member please proceed
to the second set of registration links

Click Here to Register

Click Here to Register with 1 additional guest

Click Here to Register with 2 additional guest

or call 919.334.6800 (24hours/ 7 days a week)

If after signing up for the Super Summit, you Join the NCRLA I will Pay $100 towards your NCRLA membership. Simply, drop me a line and let me know that you did it. This offer is valid until 30 days after the Charlotte Super Summit ~ Jonathan

NCRLA and Restaurant Success System Member Registration

Special Pricing ONLY $99

$39 for guests from your company

The NCRLA and I have a special relationship, without them this event may not not have been possible. I am on the Board of Directors, a Restaurant Member and and Allied Member of the association. Through this special relationship I have arranged for NCRLA Members to have special pricing. Of course, I also extend this pricing to Restaurant Success System Members (Inner Circle, Top Tier Coaching and Super Performer Mastermind Group) Restaurant Success Monthly “Free Members” are not eligible for this discount

If you are a member of either of these groups I encourage you to use the *Special Discounted Registration* below:

RSS / NCRLA Member Registration

RSS / NCRLA Member Registration plus 1 guest

RSS / NCRLA Member Registration plus 2 guests

or call 919.334.6800 (24hours/ 7 days a week)

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Effectively Manage Your Restaurant and Your Life.

Effectively Manage Your Restaurant and Your Life.

If you’re like most restaurant owners, you have more to do than
time to do it.

But too many Restaurant Owners get so wrapped up in their business, they forget to take care of the other aspects of their lives. And the results can be devastating! Families are neglected, friends are lost, and the physical and mental health of the restaurant owner declines. (Just to name a few.)

So here are some tips for being able to successfully manage your company and your life:

  • Put systems into place- mistakes are made when processes are not systematized. When processes are consistent, fewer mistakes are made and there are fewer fires to put out.
  • Take a day off- despite the temptation to work a 7-day week, take at least one day for yourself. You will see your productivity and your health improve. (Not to mention how happy your family will be to see you.)
  • Go home- set a time schedule for yourself. Schedule the number of hours you will work and stick to that plan.
  • Set your priorities- there’s always another crisis to solve. So be sure to make special occasions with friends and family a top priority. Don’t allow a restaurant “emergency” to hold you back. After all, there’s bound to be another one tomorrow.
  • Automate your business- this is sometimes  an odd topic for restaurant owners, but there are many places to automate your restaurant and I am not just talking about the POS System. If you haven’t taken the time to realize the value of automation, do so soon. Places you can automate – Any recurring task like weekly emails or marketing mailers, costing your food, paying your bills can even be automated and save you a ton of time. With your business on auto-pilot you have more time for other things.

None of the stuff in this email is new to you. You know it all. But unless you are willing to take these suggestions to heart, you will never be able to effectively manage your life.

And remember, nobody ever lay on their deathbed wishing they had spent more time at the Restaurant!

I would love to hear your thoughts on the topics I present and their link to True Restaurant Success. Please do not hesitate to share – Leave a Comment

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How to Avoid Hiring Mistakes in Your Restaurant FOREVER!

Jonathan Munsell Interviews Hiring and Performance Expert Jay Henderson
In our conversation Jay reveals the 7 biggest hiring mistakes restaurant make and how to avoid them.  Plus Jay and Jonathan dive into the 9 Secrets to Great Hiring for Your Restaurant .  This is a don’t miss audio.  Have a pad and pen available because Jay gives it all away and if you are there to grab it you it you certainly will reap the rewards.

Ipod download icondownload to your MP3 or Ipod Right Click Here : How To Avoid Hiring Mistakes FOREVER

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An in-depth look at H1N1 flu

An in-depth look at H1N1 flu

Since the H1N1 flu was first identified in the spring of 2009, restaurants and small businesses around the world have sought to minimize the risks of the flu for their customers and their employees. The World Health Organization has declared a pandemic, and the U.S. government has issued guidelines to help businesses and consumers alike.

Although H1N1 flu cannot be transmitted through food, the restaurant industry is tackling the pandemic full on. Many restaurants are offering hand sanitizer, providing more lenient leave schedules for employees and posting best practices.

This H1N1 Flu Special Report offers information on what H1N1 is and what restaurants, consumers and the government are doing to protect against the pandemic. Part 1, published Tuesday, Sept. 29, offered an H1N1 overview, examples of how restaurants are responding and best practices ideas. Part 2, below, focuses on the government’s role, how consumers are responding and risk-management tactics.

Government
Prepare for H1N1 with a Toolkit from NRA and Ecolab
The National Restaurant Association and Ecolab have developed a toolkit to help restaurants fight H1N1 flu and help prevent spread of influenza among employees and guests. The toolkit provides information and guidelines to help prepare for and prevent a flu outbreak. BE PROACTIVE. Download the toolkit at www.restaurant.org/fluinfo/toolkit.cfm.

Consumer Response
  • More adults worried about getting H1N1 flu, poll says
    A USA Today/Gallup poll of 1,007 U.S. adults found that more people were worried about H1N1 flu, with one in three saying they or a family member probably would get the flu, up from one in five in a May survey. About 17% of those polled said they were worried they would get the flu, up from 8% in June, and 55% now say they will get vaccinated, an increase of 9%. USA TODAY (9/1)
  • Clinics tell flu patients to call before coming in
    Some clinics are trying to keep flu patients from spreading the virus by asking them to call first and not come in unless their illness turns severe. Clinics also are passing out face masks to staff and to all patients who show up with H1N1 symptoms, and HealthPartners hot-line nurses are prescribing antivirals for high-risk patients so they can go directly to the pharmacy. Star Tribune (Minneapolis-St. Paul, Minn.) (9/24)
Risk Management

NRA Resources

NRA offers H1N1 flu info center
The National Restaurant Association and Ecolab have developed a toolkit to help the restaurant industry fight H1N1 flu and prevent the spread of influenza viruses in restaurants. The toolkit includes information to help prepare for and prevent an influenza outbreak at your location. Listen to our webinar, H1N1: What You Need to Know About the Influenza Pandemic, and visit H1N1 Flu: Resources for Restaurateurs for more

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Turn Problems Inside Out When Seeking Solutions

Some problems require fresh, innovative thinking. One way to search for creative solutions is to remember the acronym SCAMPER:

  • Substitute. Replace an element that’s part of the problem. Use a   different material, ingredient, or person and see what happens.
  • Combine. Put elements together. If you can’t decide whether to use salt or pepper in a recipe, try both.
  • Adapt. Look outside the problem for someone you can use to address it. Velcro was invented by someone who looked closely at how burrs stuck to clothing and adapted the idea.
  • Minimize or maximize. Make something smaller or larger. Instead of targeting the mass market with a new product, for example, maybe you can find a small niche to sell it to.
  • Put things to a different purpose. Look for a different application. Instead of an entrée, maybe what you’ve cooked could be an appetizer or dessert.
  • Eliminate. Look for elements you don’t need. Often we include steps in a process out of habit, for example, whether they still serve the original purpose or not.
  • Rearrange. Put the elements in a different order or reverse them completely. You spot what’s missing more easily in a new arrangement.
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Restaurant Success Secret #2

You Must Take Action on the Right Activities.

There are two parts to this.  Taking action is one thing.  Lots of people, especially in the restaurant business, are very good – they’re not lazy people – they work hard, long hours, so they’re doing lots of things.  But… You need to put all your effort and energy into the right activities.

You have to recognize that success is based on action, not ideas.  There’s no money in ideas, no money in the collection of them.  “You need to take the ideas and put them into action.  You need to take action on the ideas and get going on them.”  Pick one thing and focus on it and get that up and running and then move onto the next.

The more action you take, the more results that will come.  If you want massive success, you need to take massive action.  With massive action come mistakes and problems and even chaos.  You need to be all right with that – with lots of success comes chaos.

Don’t dwell on the failures.  Learn from them.  Recognize that there’s something that you did or didn’t do that got that result so you need to make a change or move on to the next thing.

You need to focus and figure out what you are spending your time on.  What are the right activities that are going to get me where I want to be the quickest?  Is being in my kitchen dicing carrots going to make me more money?  You need to look at what you’re doing and ask yourself if those are the activities that are going to lead to success.

It goes back to a comfort level in being busy, dealing with one crisis after another, thinking that’s your job.  It’s busy work.  Take a step back and say to yourself, are these the things – the things that I’m working on now – the things that are going to take me to where I want to go?  Are you the best person working on them?  How can you get yourself away from that so you can be working on the right activities?

Remember, there is chaos involved in great, successful businesses – controlled chaos.

Schwarzkopf said that, “A bad decision is better than no decision.  A bad decision gets you into action.  A bad decision can be fixed.  No decision leaves you immobile.  You can’t fix or improve a non-decision and inaction.”  At least you’re moving forward.  When you’re not doing anything, nothing happens.

Don’t be afraid of making decisions and moving forward, you can always adjust; but doing nothing can usually be the worst thing that you can do.

Without having a foundation, a desire to change, a willingness to confront the situation head on and being open-minded and willing to learn, and taking action on the right activities – the other stuff doesn’t matter.

These success clues are fundamental and part of a foundation that individuals can build upon to really have that success.

Side Note:
As we continue through these secrets you are going to find the actions “The Right Activities”. If there is anything that I can do for you it is provide you with step by step the right actions at the right time.  Whether it is through my extensive in depth done for you systems and checklists or the step by step promotions and the background to implement them quickly and effectively simply by changing “your restaurant” name and address and printing off the hundreds of done for you promotions… the right activities will lead you to success.

I would love to hear your thoughts on the topics I present and their link to True Restaurant Success. Please do not hesitate to share -  Leave a Comment

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Restaurant Success Secret #1.2

You Must Be Open-minded and Willing to Learn.

Many people come with preconceived notions and ideas that things have to be a certain way.      I have to price my menu a certain way.  I have to market like all the other restaurant owners.  I have to do things in a professional manner because my restaurant has lawyers as clients.  This really doesn’t matter.  You need to have an open-mind.  You need to open your mind to new ideas.

Consultants will tell you, for example, that you need to keep your food cost at such and such percentage.  The reality is there’s no link to having a 30% food cost and huge success in the restaurant business.  What you really need to think about is how much can I charge.  It’s not necessarily a multiple of what your costs are.

There are tons of preconceived notions – some from the restaurant industry, some we grew up with that we really need to open our mind and test.

Many entrepreneurs have this unquenchable desire to understand things.  We need to understand why and if someone can give us evidence why then we need to test it and move forward with it.  Don’t let your ideas or preconceived notions get in the way.

Success is an ongoing process.  You need to seek out sources and people and ideas to keep yourself moving forward and keep yourself fresh.

Opening your mind up to ideas and testing those assumptions is a huge part of one’s success.

Sometimes when we’re faced with great adversity we’re looking for help, and in turn we’re more humble.  When we turn things around and we’re making money, we become less open-minded, less humble, less willing to learn.  Don’t lose touch with what brought you to where you are.

You can never have too many ideas for your business.  You just need to select which ones are relevant for you.  You always need a constant flow of information and ideas to improve.  If you stop, your competition will catch up to you.

Be open-minded, willing to learn, prepared to challenge your preconceived myths and notions that you have about this business.

Side Note:
I experienced real success when I opened my mind to the ideas of others and when I finally reached out for help.  Once I got over the fact that I do not have all the answers and started talking to other restaurant owners is when it came together.  I invested in myself, I got a hold of the best materials at the time, spared no expense since at the end of the day I was investing to improve myself, my business and my family’s future.

I often like to say that I have earned the equivalent of a Harvard degree for the restaurant industry; my wife likes to point out that I have also paid for it.  At the end of the day, I still don’t have all the answers but most consider me to be an expert in restaurant start-up and growth.  I pride myself with having a ton of answers and the due diligence to research to always find the right answer.  When it comes to doing the hard work I have done it and will provide you with all the details of my experience so you can take the shortcuts and the easy road to success.

I am happy to share my experience and let you leapfrog everyone by applying what you learn.

I would love to hear your thoughts on the topics I present and their link to True Restaurant Success. Please do not hesitate to share - Leave a Comment

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Restaurant Success Secret #1.1

Responsibility and Accountability for Where You Are

There’s a big link between responsibility and success.  You can’t have great success without responsibility.  If you don’t take responsibility for your actions and where you are in your life, you can’t have success.  There’s a link.  The more successful you want to be, the more responsibility you have to take on.

What are individuals saying to themselves when they aren’t taking responsibility?  They’re blaming anything and everything.  They are providing excuses.  As an example, “My situation is different”, “I have this kind of a restaurant so none of this works for this kind of restaurant”, “The economy is bad”, “My cook left to go to the Kid Rock concert and never came back”, “The food prices have gone up”, “I can’t raise my prices”, “Applebee’s moved in next door”.

When you take responsibility it is a very important step to actually making a change.  It’s almost like a requirement.

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You can’t be successful without accepting responsibility.  Don’t give up.  Know there is a way.  You need that belief.

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You need to confront and recognize the way you’ve been doing things has gotten you to where you are, and if you want to get from there to the next level you need different actions, different thoughts, different resources, different tools.

The past is the past.  You can’t worry about it.  You can’t change it.  Right now – that’s where you’ve got to start.

Responsibility, a desire for change, and recognizing that you’ve got to do things and challenge some of your beliefs that you think about – your business, yourself, your life – what’s keeping you back from where you need to go?

The past does not equal the future.  Why not turn it around today?  Why not go ahead and achieve the success?

I would love to hear your thoughts on the topics I present and their link to True Restaurant Success. Please do not hesitate to share Leave a Comment

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