Expert Interview: Jonathan Munsell & Brian Calderone talk Mystery Shopper Programs

A Mystery Shopper Program Is Far More Effective Than Any Other Any Other Evaluation To Keep Your Restaurant Operating at Peak Performance …

…Even If You Are Not There

Brian Calderone of Goodwin & Associates Shares All The Details Of A Proper Mystery Shopping Program

If you’ve ever wondered how your restaurant really comes across to everyone who visits, you need to check out this Expert Interview with Brian Calderone of Goodwin & Associates.  Jonathan is all about having great Systems in place, from Operations to Marketing.

Your restaurant needs to be tip top in order to keep up with and surpass the competition.  Through this interview, you’ll see how you can find out:

• How do my employees really answer the phone?
• Are my guests pleased with the service of my employees?
• Is my bar pouring profits away?
• What is the initial impression that the guest receives?
• Is the food being delivered properly and are the deliveries always on time?
• Is the quality of my food as superb for each guest as it is for me?
• Are the employees always upbeat, friendly, helpful and actually working?  Even when I’m not around?
• Is my catering crew really taking care of the clients we have in the manner I expect?
• Are we consistently doing the ‘right’ things for our guests?
• Is the restaurant clean?
• Are my employees taking away some of my profits?
• Is the food being presented well, including catering presentations and packaging?
• How do the guests feel about the overall experience and value?
• Is the food always fresh?

Jonathan and Brian will talk about the best way to maintain quality in your food, staff, atmosphere – every aspect of your restaurant.  You’ll see that every level of the restaurant needs to have a system like the guest feedback and mystery shoppers as well as having it be affordable!  So much of it can be done online and you’ll have reports where you can check on trends and be able to make changes to the template yourself.

You’ll want to say “Check … PLEASE!”

Goodwin & Associates offers a variety of services that “check” on things for you such as managing recruiting, staff feedbacks, safety food audits, exit interviews and mystery shopping.  They are trained professionals who will give you more accurate reporting than your friends could possibly do for you.  Having immediate follow up with your guests and giving them some sort of bounce back will really work!  Having a third party involved helps the guests, or employees, feel more able to share and you’ll have honest feedback.  By changing your focus, you’ll be able to see what needs to be done to make a difference in your revenue.

Keeping your focus sharp,

Jonathan

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