Tag Archive: Restaurant Marketing Tools

Restaurant Marketing Planner – May 2012

Audio Series

Learn all the details behind May Marketing. Also learn how to plan Social Media Marketing for the month along with Press Releases and our special S$D Piece. This month we review the use of a special tool to aid in quickly updating and gaining directory listing and business profiles online.

Restaurant Marketing Planner – April 2012

Audio Series

Learn all the details behind April Marketing. Also learn how to plan Social Media Marketing for the month along with Press Releases and our special S$D Piece. This month we review how restaurants can effectively use Facebook.

Are you ready to attract, engage and retain more clients?

When talking about profits. Proper Planning will easily make you double what you make off your best promotion currently so far ahead that you can execute flawlessly and rake in the big money instead of whatever you are lucky to get off of your last minute effort?!

The Art Of Suggestive Selling. Efficient Tips on improving your Tips

Suggestive selling can deliver the most relevant and effective messages to each customer by factoring in data about local business goals, previous customer choices, business rules, time of day and other environmental considerations. A sophisticated and disciplined approach will enable QSRs to maximize the value-per-customer.

DISCOVER, Four Pages That Can Make or Break Your Website!

Your website can and should be the hub of your business–a place where prospects can go any time of day or night to find out exactly how you can help them. And every page on your website should somehow smooth the path toward the sale.

Looking For a Change? Take the Mystery Out of List Buying

Maybe you want to make a splash with a big product launch, drive more traffic to a retail store, tap into a niche market or simply grow your own email guest list. Whatever the reason, renting a list is one way to super-size your reach–and may be more affordable than you think. Since the idea of renting mailing lists can be intimidating, this is the first in a short series on the topic.

Discover the Shocking Truth On How Easy It Is To Plan Your Marketing!

If you can begin to schedule one or two activities each month you will look up at the end of six months and find that you have a fully developed customer list, referral system, new website, and a lead generation system. Slow and steady wins the race!

Give a little to Get a lot!

When it comes to getting people to try your food, there’s no better way than to give them a sample. It’s easy to make sampling a part of the marketing strategy every single day.  It has obvious applications for quick service, but you should have a standard in place at any level of service or…

Frequency Cards & Bounce Back Offers

Frequency cards and bounce-backs are one of the least expensive ways to encourage your customers to return time and time again The more visits your customers make, the more loyal they become. Frequency Cards: Frequency Cards, Display, Customized Icon Stamp

Know Your Guests – Collect Information

I say get all the information you can from your guests, but at the least get their name and email. Collecting guest information and emails can be easy, as long as you make it fun or exciting What information should you collect?

Voice Mail Can Capture Guest Testimonials

Use A Phone Line Voice Mail To Capture Testimonials and Have Fun With Your Guests! Here is a simple little ad I use in email and on one of my restaurant’s webpage I get a dozen or more people a week calling me with funny off the cuff testimonials.

Three M’s – Message, Market, Media

A great Message is extremely important!  When you combine it with a great Marketing plan and the right Media… you will see great results!  You need everything working together to be able to have these results – it can be done! Message Market Media The Message The Market The Media

Automated Loyalty Program

Here it is – Finally! As you know, I have been working on our Automated Loyalty Program for some time. I have been making sure that every detail is covered so you can automate your loyalty program with the greatest of ease using the best program on the planet and I believe that this is exactly what we have come up with.

I have put a special package together that will get your Automated Loyalty Program setup and lock in prices literally from 4 years ago – better than anyone out there can offer you.

You will get the full power of Automated Loyalty marketing and me personally setting it up and optimizing it for you as well as bonuses that literally save you THOUSANDS.

This special package at this “Hot Off The Presses” pricing is good until

Tuesday, January 25th at MIDNIGHT!

~Imagine all of your customer data neatly organized in a fully automated system
~Mailers done for you without you lifting a finger
~Email integration with the leading email provider – Constant Contact~All of your membership materials (cards that used to cost a $1 a piece) FREE for the life of your program
~And Much More…

The Best Place To Spend Your Hard Earned Money On Advertising Is Direct Response!!

A simple guide to Direct Response Marketing, is to make sure these components are present in all your marketing.

Write An Effective Newsletter

Many companies produce newsletters I not only write a newsletter for my restaurant guests but I also go out of the way to produce a newsletter directed specifically for catering Personalize your newsletter- there are hundreds of newsletters circulating on the Internet and in the mail

How Just One Social Media Marketing Group Buying Site Made Me $8052.25 in One Day (Which One Was It? – Groupon, Twongo & LivingSocial)

(Not a member Join today!) Questioning if you should join???? I guarantee it! Jonathan Munsell Founder & Creator Restaurant Success Monthly [private_Inner Circle][private_Top Tier Coaching] [private_Super Performers]

The 18 Phases Of Christmas Marketing & Email Messaging

By the end of August more than 8% of major online retailers will have already mentioned the holidays in their email campaigns Holiday messaging goes through 18 phases: 1 Secondary Holiday Messaging Primary Holiday Messaging 8

Using the Power of Internet Yellow Pages to Promote your Restaurant or Catering Company

There are many other ways through which you can make your catering company’s presence felt in your community Internet Yellow Pages and your Catering Business The Power of Local Advertising for Caterers The website caters exclusively to US businesses

Could Groupon Save Your Business?

What You Don’t Know About Groupon Groupon is a collective buying discount service The business then simply honors the Groupons (an official document printed out by the buyer) as they come into the business. Learn how to get your business on Groupon here.

The Subliminal Logic of the Up-Sell

Gun to the head strategy: If I held a gun to your head (not that I would do that) and asked you how you can increase your sales today what would you say The easiest thing you can do is Up-Sell You should be cross selling, up-selling, and every other direction selling you possibly can

Don’t Let Your Competitors Steal Your Customers On The Internet

Here is a special presentation conducted in 2009 for ISES – The International Special Events Society Special Member Downloads below – (Not a member (Not a member SPECIAL REPORT – Don’t Let your competitors steal your customers on the internet – JM Presentation

Social Media Marketing for Restaurants – Video Presentation

Jonathan Interviews Cynthia Richards, Social Media Marketing Expert on Audio Presentation:

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Social Media Marketing for Restaurants Webinar

Click Here To Register Now! Media Marketing for your restaurant or catering company.  We will Do you know how to use Social Media as marketing media without running Restaurant Success System Restaurant Marketing Planner

7 Things You Must Know About Your Marketing Prospect

We want to market to them so we can get them to come back time and time again We want to understand the demographics of our existing guests and clients so we know exactly what to look for when we seek out more people to market to So I put together a list of 7 things you absolutely MUST know about your future prospects. 7

FEBRUARY – A Short Month with Tons of Restaurant Marketing Opportunities

February is a very short month right?  We only have 28 days in the month but I think it actually has the most going on of any month and it’s kind of wild when you think about it, this year unparticular.

Menu Make-over

I jumped into a conversation today about menu makeover which is really lesson in menu engineering. It is worth a look. http://www.restaurant-community.com/restaurant-business/179-soda-fountain-menu-make-over.html#post380

Gift Certificate Systems

The Gift – Savvy Merchant By John S Gift Systems It’s a brave new world out there as far as online gift certificate services are concerned If you’re not, it’s never too late Traditional Certificates

Gift Certificate Promotion Plan

Promotion Plan: Work the gift business both online (see table of online gift certificate services, below) and offline Give Free Gift Certificates to your best customers Buy a Gift Certificate / Get a Gift Certificate

Gift Certificate Marketing Basics

Marketing Basics: It is crucial to let your customers and employees know about your gift offerings Some inexpensive (or free), direct marketing programs that you can make happen in a couple of days: About The Author – John S

10 Ways to Revamp Your Ineffective (and Boring) Business Card

10 Ways to Revamp Your Ineffective (and Boring) Business Card A business card should reflect your personality If you’re boring, have a boring business card If not, then here are 10 ways to revamp your ineffective (and boring) business card: 1