Today I want to share with you our Everyday Catering Sales Building System and I encourage you to S&D it (Swipe and Deploy it). This too is not pretty and may even come across as hieroglyphics for some of you. Others that have heard me speak will appreciate the cut to the chase approach.
- Take Orders Well
- Deliver Flawlessly (driver check outs are critical)
- Street Market After Delivery (this is critical)
- Driver Completes Daily Duties Upon Return
- Call Back Every Client/Order (ask the right questions)
- Have A System of Ongoing Marketing and Communication (also critical)
Stay on top of, Stay in front of and know your clients!
Read The Whole Article>> For my members I have spelled out the whole system in an easy to follow format I normally don’t restrict much but the complete article is for “Inner Circle Members and above”
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Communicate Promotions and Specials “What’s New”, speak from the heart – This is what we cover in our Restaurant Marketing Planner
Repeat it all again – just like shampoo
Our Goal Is Every new Customer is in Our Club so they become Guests/Clients for Life
Our Club does the majority of the heavy lifting
Automation – Removing the Human Element has been the key to consistent sales growth
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